As we all know, the world of digital marketing is an ever-evolving landscape. The real challenge lies in staying ahead of the curve. On mainstream platforms such as Facebook, dealers must now approach content creation with detailed strategy, backed by cold, hard cash. The reality is, in order to get your content in front of[…]
How Are You Engaging Your Audience?
By Mike Holland Automotive Advertising, Automotive Social Media, Dealer Authority, General, Uncategorized Apr 14, 2016
How Can You Afford to NOT Spend Thousands on Social Media Every Month?
By JDRucker Automotive Advertising, Automotive Social Media, Dealer Authority, Dealer Tips, General, Uncategorized, VDP Marketing Sep 18, 2014
It’s a good thing we have communication technology. If I had to do all of my social media presentations face-to-face with dealers, I would get tossed in the looney bin or slapped across the face for using crazy talk. The phrase that catches dealers the most: “We recommend your social media advertising budget should be[…]
Opening the Seven Major Doors of Social Media Advertising
By JDRucker Automotive Advertising, Automotive Social Media, Dealer Tips, General, Uncategorized Sep 07, 2014
Automotive social media is hands down, by far the easiest way to get the right message in front of the right people at the right time. I would debate that with anyone taking whatever marketing methodology they’d like. The good news is that there are so many great options available on sites like Facebook to[…]
Automotive Social Media Advertising with Guaranteed Results
By JDRucker Automotive Social Media, Dealer Authority, General, Our Services, Uncategorized Sep 04, 2014
Have you given up on the floodgates that social media was supposed to open for your dealership? Maybe social media isn’t all it was cracked up to be. Or maybe, just maybe, you haven’t been shown the real ROI of automotive social media. There is a clear and demonstrable return on investment possible through social[…]
Let Us Show You the Value of Targeted Social Media
By JDRucker Automotive Advertising, Automotive Social Media, Dealer Tips, General, Uncategorized May 04, 2014
Most of what happens on social media for car dealers is a waste of time. Even if you’re putting money behind it, there’s a very good chance that you’re reaching the wrong people with the wrong message. It doesn’t have to be like that. The real value of social media is not in the size[…]