In February, 2014, we set out to find the best PPC partner in the automotive industry. We knew that our strengths were in organic search marketing and social media and we assumed that we could identify a service that shared our mindset of domination and having the best possible product available to car dealers. We[…]
Automotive PPC
By JDRucker Automotive PPC, Our Services, Uncategorized Jul 01, 2015
Automotive Search and Social is Like Stand Hunting vs Still Hunting
By JDRucker Automotive SEO, Automotive Social Media, Dealer Authority, General, Philosophy, Uncategorized Sep 02, 2014
I am not an animal hunter. I’ve shot one animal in my life and that was plenty for me. With that said, I have gone hunting enough to understand that there’s a similarity between two of the major types of deer hunting styles and two of the biggest methods of digital marketing. Search engine marketing[…]
Make Your Search Marketing Perfect in 2014
By JDRucker Automotive SEO, Automotive Social Media, Dealer Tips, General, Infographics, Reputation Management, Uncategorized Dec 23, 2013
This is the year. You’ve either tried to avoid it in the past or were disappointed in the results of those who were trying to help you with their products or services. In 2014, there’s simply no excuse for having a poor search marketing presence. Between SEO and the various advertising models available on search,[…]
New Google Ad Formats Shows them Testing the Mobilization of the Desktop
By JDRucker Automotive PPC, General, Uncategorized Nov 16, 2013
Every time Google makes a change to their advertising formats and placement, everyone rushes to the erroneous conclusion that they’re just trying something to get more ad clicks. This is not and rarely is the reason for their latest test models. There are definitely changes that they’ve made to promote their ads, but most of[…]