Everyone loves data whether they know it or not. Even those who do not focus on measurements or numbers find value in data when they don’t even realize it. It’s the tools possessing the data that makes it easier for us. At the end of the day, Google is little more than a data accumulation[…]
It’s a Data-Driven World (so give your customers the data!)
By JDRucker General, Uncategorized, VDP Marketing Mar 16, 2015
Variations: An Important Bit of Advice from @LotPopAuto
By JDRucker Automotive Content, Dealer Tips, Dealer Websites, General, Uncategorized, VDP Marketing Dec 26, 2013
Is it a sunroof or is it a moonroof? Yes. Do you sell 4×4 trucks or 4wd trucks? Yes. Are your customers searching for navigation or nav? Yes.
How to Sell a 17-Year-Old Nissan Maxima Like a Champ
By JDRucker Offbeat Car News, Uncategorized, Video Marketing Dec 19, 2013
If you’re going to sell your beat up 17-year-old Nissan Maxima, you might as well do it with panache. That’s what the owner of this particular Maxima did with an epic Craigslist ad and an accompanying YouTube video that are nothing short of brilliant.