Everyone loves data whether they know it or not. Even those who do not focus on measurements or numbers find value in data when they don’t even realize it. It’s the tools possessing the data that makes it easier for us. At the end of the day, Google is little more than a data accumulation[…]
It’s a Data-Driven World (so give your customers the data!)
By JDRucker General, Uncategorized, VDP Marketing Mar 16, 2015
The Social Media ROI Challenge: The Proof in the Automotive Pudding
By JDRucker Automotive Social Media, Dealer Authority, Dealer Tips, General, Uncategorized Aug 17, 2014
A recent survey by AutoTrader called into question the return on investment of social media. We’re up to the challenge and will show dealers measurable ROI for a month for FREE. Dealers who want to see what it’s all about simply need to cover the cost of Facebook ads ranging from $155-$620 – you pick[…]
Variations: An Important Bit of Advice from @LotPopAuto
By JDRucker Automotive Content, Dealer Tips, Dealer Websites, General, Uncategorized, VDP Marketing Dec 26, 2013
Is it a sunroof or is it a moonroof? Yes. Do you sell 4×4 trucks or 4wd trucks? Yes. Are your customers searching for navigation or nav? Yes.