At Dealer Authority, we’re always looking for the best partners in arenas that we do not master. Areas such as PPC, websites, analytics, and reputation management were high on our list for us to explore at the NADA Convention in New Orleans. We are pleased to announce that we found our partner in reputation management[…]
We Bought Our First Company (well, part of it) at #NADA2014
By JDRucker Dealer Authority, Dealer Tips, General, News, Reputation Management, Uncategorized Jan 26, 2014
Why We’re Not Telling ANYONE Our Booth Number at #NADA2014
By JDRucker Dealer Authority, General, News, Uncategorized Jan 19, 2014
It’s the week leading up to NADA and there’s is already a ton of excitement coming from the automotive vendor world. They’re Tweeting, Facebooking, and putting up banner ads with one common theme across the board: their four-digit booth number.
Introducing our CEO, Tyson Madliger
By JDRucker Dealer Authority, General, News, Uncategorized Jan 16, 2014
When I first conceived of starting a new company for automotive digital marketing, I knew that I would need someone to run it. This was the plan from the start, which is why I listed my position on LinkedIn and everywhere else as “Founder” rather than President and/or CEO. My time is spent in the[…]
We’re Looking for the Best of the Best Automotive Vendors
By JDRucker Dealer Authority, General, News, Philosophy, Uncategorized Dec 26, 2013
When I was first building this company, a good friend of mine recommended just calling it “Rucker Marketing”. He said that the branding was easier that way and I would be able to pick up clients more quickly by not trying to build up a new name in the automotive industry. There was a problem[…]
Press Release: JD Rucker Launches Dealer Authority
By JDRucker Dealer Authority, News, Uncategorized Dec 17, 2013
Press releases have changed over the last couple of years. They used to be great SEO tools. Now, they’re back to being good at their original purpose: reporting news and events that aren’t important enough to be covered directly by the media. This is the press release for our company launch.
Our New Partners: Internet Marketing and Consulting Services – IM@CS
By JDRucker Dealer Authority, General, News, Uncategorized Dec 12, 2013
In what we hope to be the first of many exciting partnerships in the future, Dealer Authority and IM@CS have formed a channel partnership. In it, Dealer Authority will be working in conjunction with IM@CS’ search and social teams to enhance their product offering and bring a new level of improvement to their clients.