… not being on the same page. That’s right, this time Subi is speaking about other vendors and how dealers can make sense of it all. Sometimes, it’s a revamp. Other times, it’s a slight course correction. Either way, you’ll learn the best ways to take your current internet department and make your vendors sing[…]
Only Watch Subi Speak at #DD18 if You’re Sick of Vendors…
By JDRucker Automotive Conferences, Dealer Authority, Dealer Tips, General, News, Uncategorized Apr 20, 2015
“Don’t Let a Culture Problem Flatline Your Dealership” – #NADA2015
By JDRucker Automotive Conferences, Dealer Authority, General, News, Uncategorized Jan 04, 2015
It doesn’t matter whether you’ve been in the car business for a short time or your entire adult life. You learn about it very quickly. This is a business that is different in so many ways, allowing those of us who are fortunate enough to be in it to flourish and appreciate the things that[…]
Take Us To Your 20 Group. We’ll Bring Croissants (and awesome marketing advice).
By JDRucker Automotive Conferences, Dealer Authority, General, Philosophy, Uncategorized Oct 24, 2014
Education. Analysis. Recommendations. At Dealer Authority, we’ve adopted an “EAR” approach to speaking to dealers in group setting such as 20 groups. We do this because it’s the right thing to do, but there’s another reason we do it which I’ll describe shortly. First, the pitch… Over the last year, we have been blessed with[…]
Startup Swag on Startup Alley Requires More Fun than Money at #DSES
By JDRucker Automotive Conferences, Dealer Authority, General, Uncategorized Oct 10, 2014
Building a startup is hard. It’s about using sweat instead of cash. It’s about finding the exact right people instead of mass hiring because every role is absolutely crucial. It’s about a diet that consists of ramen noodles and home-brewed espresso – Starbucks is a luxury. It’s about getting creative with marketing rather than throwing[…]
Why Dealers Attending #DSES Can’t Miss This ‘Social ROI’ Presentation
By JDRucker Automotive Conferences, Automotive Social Media, Dealer Authority, Dealer Tips, General, News, Uncategorized Sep 29, 2014
Let’s take out of the equation that I’m an extremely competitive person. This is the car business. If you’ve been successful in it, chances are you’re just as competitive as I am. This isn’t about packing a room. It’s about sharing the most important information I’ve ever had to share at a conference. Las Vegas.[…]
See Subi and JD at #IS20G and #DSES this Fall
By JDRucker Automotive Conferences, Dealer Authority, General, News, Uncategorized Aug 30, 2014
It’s here. Some car dealers dread this time as it means that they have to travel across the country to keep up with the latest and greatest. Others relish it because they get to travel around the country to see the latest and greatest. The Fall Automotive Conference season is just getting started. Dealer Authority[…]
Three Full Days of Automotive Education Excellence: Internet Sales 20 Group Boston
By JDRucker Automotive Conferences, General, Uncategorized Aug 22, 2014
You’ve seen her speak at Driving Sales Executive Summit, Internet Battle Plan, and several other automotive conferences. The next place you’ll see her is before the packed room at the upcoming Internet Sales 20 Group. She’s Subi Ghosh, and she’s ready to educate the heck out of dealers. As always, the IS20Group in Boston on[…]
Automotive Vendors Should Be Educating First
By JDRucker Automotive Conferences, Dealer Authority, Philosophy, Uncategorized Aug 11, 2014
I’m not going to go into too much detail in this blog post. The video does all of the speaking that I need. Instead, I can sum it up very quickly: vendors should spend less time pitching their products and more time educating when on the various networking venues. Our industry is blessed with a[…]
Catch Us at ‘Startup Alley’ at Driving Sales Executive Summit
By JDRucker Automotive Conferences, Dealer Authority, General, News, Uncategorized Aug 11, 2014
Thankfully, the Driving Sales Executive Summit does not have a dark and damp alley. Instead it’s a triple-A (automotive alley of awesomeness) place where the cool kids in automotive get to hang out and see the latest and greatest. We’ll maintain our startup mentality for as long as we can and we’re taking advantage of[…]
Excellent Breakout Speakers Selected for Driving Sales Executive Summit
By JDRucker Automotive Conferences, General, Uncategorized Aug 01, 2014
Every year, dealers, OEMs, and vendors descend to Las Vegas to attend the Driving Sales Executive Summit. This is one of the premier educational events of the year with an incredible array of both speakers and networking events. No event gets as many raving reviews as DSES. Dealers that want to find success in 2015[…]
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