As we all know, the world of digital marketing is an ever-evolving landscape. The real challenge lies in staying ahead of the curve. On mainstream platforms such as Facebook, dealers must now approach content creation with detailed strategy, backed by cold, hard cash. The reality is, in order to get your content in front of[…]
How Are You Engaging Your Audience?
By Mike Holland Automotive Advertising, Automotive Social Media, Dealer Authority, General, Uncategorized Apr 14, 2016
Car Dealer Social Media Done Right
By JDRucker Automotive Social Media, Dealer Authority, Dealer Tips, General, Uncategorized Apr 03, 2016
Dealers who are ready to utilize aggressive, proven strategies for selling cars through social media are looking for Dealer Authority. Our hands-on style of building a true partnership with our clients combines nicely with the cutting-edge techniques that have made our company grow tremendously since our formation in November, 2013. Here are four differentiators that[…]
#JustAskDA
By JDRucker Dealer Authority, General, Uncategorized Mar 30, 2016
We’ve been noticing some interesting information and “tips” being passed around and wanted to come up with a way to discuss the things we see as a group and share them with you. So, we’re starting a series called Just Ask DA as part of our #DABehindTheScenes initiative. We’re asking our team for input on topics we[…]
Facebook Update
By Willis Williams Automotive Social Media, Dealer Authority, Dealer Tips, General, Uncategorized Mar 30, 2016
Facebook has been making some noise lately with several new features that have definitely changed a user’s experience. The most noticeable ones right now are with video, insights and emoji-likes. If you’re a savvy digital marketer, these changes can be used as an essential part of your campaigns. Here’s the basics of what you should[…]
Dealers, Don’t Get Locked Out of Exclusive SEO
By JDRucker Automotive SEO, Dealer Authority, Dealer Tips, General, Uncategorized Mar 21, 2016
In the very beginning of our journey, we knew one thing for certain. We wanted to offer automotive SEO solutions that were exclusive to a market. It’s not that you can’t do SEO for more than one dealership with the same brand in the same metro area, but it doesn’t make sense to have more[…]
Automotive Website Marketing Strategy
By JDRucker Automotive Content, Automotive PPC, Automotive SEO, Automotive Social Media, Our Services, Uncategorized Mar 10, 2016
So, you’ve had your website built. You’re excited about getting all of the new gadgets, widgets, and popups going so you can drive more business through the wonderful world of the internet.
What is not important in life?
By JDRucker Lifestyle Feb 22, 2016
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Telling a good story is everything
Quote By JDRucker Lifestyle Feb 22, 2016
What’s Next in Computing?
By JDRucker Tech Feb 22, 2016
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What does Omni-Channel Marketing Mean For My Dealership?
By Jeff Glackin Dealer Authority, General, Uncategorized Feb 19, 2016
When I got into Digital Marketing most dealerships wouldn’t even consider buying a website. Many didn’t even get a website until they were mandated by the OEM. SEO and Social didn’t exist yet. It has been extremely cool watching the majority of the industry not only adapt to digital but continue to embrace its power[…]