Making Weekend Content Fun Keeps You in Touch with Customers
That was a close one. I almost posted a rant about something that really annoyed me in the world of automotive internet marketing, but ...
Find Tyson and Subi at #DD16 for a #SelfieSurprise (w/ #bacon)
It’s conference time again in the automotive industry as dealers and vendors descend upon Atlantic City for Digital Dealer 16. There will be speakers. ...
Let Us Show You the Value of Targeted Social Media
Most of what happens on social media for car dealers is a waste of time. Even if you’re putting money behind it, there’s a ...
If You’re Finding Us, We Can Help Your Customers Find You
A visit to the NADA Convention, the automotive forums, or your email spam folder will tell you one crystal clear truth: there are hundreds, ...
Not Trying Lotlinx is Pure Insanity
There is one universal question that we ask all of our clients and most of our prospects on just about every call. “Why haven’t ...
Social Media Drives Sales (if you’re doing it right)
The promise that was made indirectly by social media sites and directly by social media companies in the early days of the boom a ...
Dealer Authority Reviews ActivEngage: First Thoughts
When we initially started our journey to find the best chat providers in the industry, we really thought we would come out of this ...
Search. Social. Domination.
It really isn’t that complicated. The easiest way for car dealers to move the needle on sales is to dominate the two venues that ...
I Said WE – Get Over It!
I just got reprimanded by someone in the industry for saying WE as I am no longer one of THEM. Now, they were most ...
Calling Out Vendors on the PPC Service Fee Percentage
This is definitely going to be an unpopular post with many vendors, particularly in the automotive industry. It’s a debate that has been raging ...